The impact of artificial intelligence on communication

Thanks to rapid advances in digital technologies such as artificial intelligence (AI), machine learning, big data, and analytics, we are at the crossroads of a new era in business communication. As technology innovation creates newer opportunities for businesses, we need to learn and adapt to a new way of communicating in an environment where robotic processes powered by AI will coexist with humans and help each other in streamlining and improving the… Read More

At the crossroads of ethics: The Bell Pottinger case study

The Bell Pottinger case of ethical misconduct, in which the firm’s work for the Gupta family led them to roll out an unethical communication campaign in South Africa, has highlighted more than ever the importance of communicators following the industry’s code of ethics. It is our responsibility as communicators to take a stand for ethical, transparent, and professional communication, noting that so called “alternative facts” and “fake news” have no place in… Read More

IABC World Conference Tuesday recap: Going deep in the conversation

by Kristen Delphos Tuesday at the IABC World Conference is a “sweet spot” day for many attendees. In the sea of hundreds of people, we start to recognize and create our own little tribe of conference friends. By this time, a day and a half into the program, we’ve networked, tweeted, retweeted, followed, and smiled when the notifications appeared on our devices to let us know that we’ve been followed back.

World Conference recap Monday: A day of discoveries

by Peg Champion “We will all become cognitive communicators,” says Jon Iwata, senior vice president of marketing and communications for IBM. Iwata led a brilliant, if sometimes unnerving, session about artificial intelligence (AI) and its broad application across every field. Iwata discussed IBM’s AI system, Watson, which can see, hear, understand, read, comprehend and recognize language. Watson was developed to “enhance and extend human capability, expertise and potential” though it’s best known… Read More

World Conference Sunday recap: Jump-starting the right and left brain

by Shea Sullivan Every time I attend the IABC World Conference, I always feel like the first sessions are brushing the cobwebs off my brain. Two of the pre-conference workshops not only dusted it, but jump-started it. And these were two sessions that engaged both sides of the brain in very different ways. If this made some uncomfortable, then good. We shouldn’t come to conferences to stay in our comfort zones of… Read More

Download the app for the World Conference

We’ve built a mobile app for the 2017 IABC World Conference! It has all the important information you’ll need for the event, and features to enhance your event experience. Here’s how to download it and get started building your schedule, connecting with other attendees, and getting oriented. Step 1: Download the app. All registered conference attendees should have received an email about downloading the app. The email contains complete instructions for downloading the… Read More

Stay energized and focused with yoga classes at the World Conference

Get the body moving and keep your energy level up so you can take in all that the IABC World Conference has to offer. Jump-start your day with a sunrise yoga class with Kirsten Peterson, RYT-200, on Monday and Tuesday of the conference. Kirsten’s classes focus on breath-guiding and mind-focusing movements to build strength and flexibility. You can expect to be guided through sun salutations, hip openers, heart-opening back bends and twists to… Read More

60 days until the World Conference: Register now and be entered to win Excellence Gala tickets

The start of the 2017 IABC World Conference is now only 60 days away and we have some exciting news to share about something we’ll be celebrating there. We are thrilled to announce the winners of the 2017 Gold Quill Awards! There are more than 227 award recipients in total, with 74 recognized as Excellence winners and 153 as Merit winners. A testament to IABC’s diverse, international community, winners come from around… Read More

The countdown to World Conference continues—it’s 70 days away!

As of 2 April, we are 70 days away from the global gathering of the year for business communication professionals, IABC World Conference! Have you made your travel plans, booked your hotel and registered for the conference? If you haven’t done so yet, here’s an extra incentive to register before 11 April. We’re giving one lucky winner a complimentary pre-conference intensive workshop. Just register from now through 11 April at 11:59 p.m…. Read More

Save on the IABC World Conference

As we count down the days to this year’s World Conference, we wanted to do something special to ramp up the excitement. As of today, there are only 80 days left until this year’s event, and in honor of that milestone, we’re offering a one-day sale. From now through 11:59 p.m. PDT on Thursday, 23 March, you can save US$100 off World Conference registration. Just use the discount code Save100 at checkout… Read More

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