Harnessing the power of clarity
This session will give business communicators an introduction to the Six Clarity Methods—the tools and techniques that communicators use every day to improve comprehension and retention. These game-changing methods employ successful methodologies from ThoughtForm’s own practice, and attendees will receive a printed pocket-guide for the six-method program. Each method will be illustrated with real world examples and useful tips that communicators can apply to their day-to-day practice.
In this session, you will learn:
- The problem of complexity, the false hope of simplicity, and the solution of clarity.
- Examples of visual models, information architecture, and adult learning principles can be applied to business communication.
- How visual communication can have a significant impact internally and externally.
Presenter / Marisa Boevers / Pennsylvania, U.S., believes that there is little in life, and nothing in business, that can’t be solved by good communication and a little grace. For the last 10 years, Marisa has been using her unique perspective to help ThoughtForm’s clients to shape and share their stories. Marisa has a keen understanding of how businesses can use visual design and design thinking skills to create clear and engaging explanations of business processes, products and services, and new initiatives.