Photo booth pictures now available

In addition to participating in thought-provoking sessions, attendees also managed to squeeze in some fun at the 2015 World Conference. With fun props, our SnapFiesta photo booth helped attendees do just that. Did you have your photo taken at World Conference? Check out the photo booth gallery here.  

The power of authentic networking

Some people network to collect business cards; I prefer to collect stories. That’s because behind every successful business leader is a story. Authentic networking gives you an opportunity to tell your own story and, more important, be enriched by listening to other people tell theirs.

Measuring social impact: What gets measured, gets valued

Measuring an organization’s social performance helps the business and its stakeholders to understand and recognize the positive social change they collectively create. Social impact is the net effect of an activity on the well‐being of individuals, families, communities and the environment. This, in turn, affects an organization’s license to operate, improve the business, or support product and service innovation. Measuring social impact helps organizations understand this dynamic. Are organizations making a difference? Are they investing… Read More

Adapting to internal social networking

The last decade has seen a meteoric rise in the adoption of social networking, and internal communications professionals are not turning a blind eye to this trend. Not only is a large proportion of the workforce familiar with and comfortable with the concept of social networking, according to Pew Research, at least 74% of them actively use social networking sites in their personal time. The immersion of today’s society in social networks is… Read More

5 ways that multi-location businesses must communicate to stay whole

The majority of organizations do their work in multiple locations. Whether we’re talking about offices in multiple cities or multiple countries, restaurants or retail outlets, it has become rare for an organization’s workforce to be in one place most of the time. What happens at these dispersed workplaces is that people diverge. They lose sight of one another physically and metaphorically. They also lose sight of leadership. They are walled off from… Read More

Top 10 ways to engage employees: Lessons from David Letterman

Earlier this week in the U.S., the curtain came down on late night TV host David Letterman’s stellar television career. For more than 30 years, Letterman’s award-winning performances have engaged audiences and critics alike. His winning formula will be studied by late night TV hosts for years to come. In addition to being a brilliant showman, Letterman’s successful career offers lessons on engagement for business leaders too. In a nod to Dave… Read More

Participatory communication: From broadcasting to co-creation

If you accept that traditional command-and-control styles of leadership are increasingly inadequate in facing up to requirements for change, that it is crucial to tap into as-yet-unrealized potential in the organization itself, then you will also accept that traditional forms of top-down communication are no longer adequate in supporting such change. We often say that the difference between communication and information lies in the participation. Communication is a two-way process. Yet, much… Read More

Complexity: Why it’s hurting your business and what you can do about it

In 2010, CEO Bill McDermott made simplicity SAP’s business priority. Why? In an interview with CW Executive Editor Natasha Nicholson, he explains that businesses today are hampered by too many management layers and too much data, making it hard to deliver the services and experience that customers and employees expect. “Managers create complexity, and leaders have the sense to remove it” This problem, McDermott tells us, is most evident with the traditional… Read More

3 ways to maximize your time in front of an audience

How you perform in the fleeting moments when you have the platform to speak in front of others is pivotal to your chances of success. This is true for every industry, but for anyone in sales, it’s at the very heart of the experience. Getting on stage in front of a crowd of potential customers, contacts, and influencers is the best way to build a reputation and become a credible, respected authority…. Read More

An invitation to the 2015 IABC World Conference

IABC International Executive Board Chair Russell Grossman, ABC, invites you to join the IABC World Conference in San Francisco, 14-17 June 2015. This is an event that will increase your level of professional development, create opportunities for you to delve into communication problems, discover new solutions and make new connections that could provide you with a lifetime of support. Come experience all that the 2015 World Conference has to offer. Join the largest gathering of… Read More