Masterclass: Workplace for communication professionals

Get a deep dive on how communication teams from around the world are changing the game using Workplace. Track: Solution Provider Day: Wednesday, 17 June Time: 11:30 a.m.–12 p.m. PDT Presenter / Leah Truitt is a client success manager for Workplace from Facebook. In this role she helps some of Workplace’s largest North American customers transform their culture and communications using the platform. Before joining Facebook, Leah spent almost a decade in… Read More

Masterclass: Winning the war on WFH comms

We’re rapidly switching to producing more video content from remote locations, offices and the home—but are you using video as well as you can? Take part in this engaging masterclass to learn what to do and what not to do to ensure your communications content is engaging and raises the employee experience bar. Track: Solution Provider Date: Tuesday, 16 June Time: 1:30–2 p.m. PDT Presenter / Jesse Evans is a customer education… Read More

Bananatag: The most collaborative, prettiest, coolest internal comms platform ever

Find out how we’re making work better for communication professionals from 550+ industry-leading brands. We’ll dive into our drag-and-drop email designer, our new collaboration features, and Slack and Microsoft Teams integrations, all while giving you what you need to build a business case for the professional tools you deserve. In this session you will learn: What our product data reveals about the state of internal comms. How our Real-time Collaboration features can… Read More

Virtual events: The good, the bad and the ugly

The onset of COVID-19 has thrown the virtual event world into the spotlight before it was ready. The mere thought of having to call and speak to sales representatives for each provider in order to get simple pricing conjures up feelings of buying a used car.  But don’t worry, we did all of the leg work for you.  In this session we will discuss: Major virtual platform pros and cons. Hybrid events… Read More

People, purpose, and PR: Building brands from the inside out

Purpose and profit have become inextricably linked. Strong brands are focused on people, anchored in purpose, and driven by values. Today this requires an integrated, holistic communication strategy that builds trust, empowers people, and engages audiences from your employees and customers to the communities they call home. This session will cover: A 5-step framework to protect and strengthen your brand from the inside out. How internal and external communication teams can work… Read More

Make your outlook email broadcasts more engaging

Now with more remote and diverse workforces, email is more important than ever. How do you create impressive, mobile responsive email that employees will actually read? Want accurate metrics and reporting? Join us to learn what a good open rate is, and how to accurately measure attention, readership and engagement. In this you will learn: What’s a good corporate open rate, and why it’s a poor metric to give your boss. How… Read More

Masterclass: Master virtual brainstorming in 5 easy steps

Brainstorming with a team is one of the best ways to collaborate on ideas and projects and turn good into great. Join this session to learn best practices for running virtual brainstorming sessions at home and continue turning your ideas into great projects at work. Day & Time: Monday, 15 June, 2:30–3 p.m. PDT Melissa Pak is a qualitative researcher on Instagram based in New York. As a researcher, she works to… Read More

10 principles of modern employee communications: A fireside chat

What is it top comms pros understand that sets them apart in today’s digital age? The workplace is changing at a fast pace and as an IC practitioner, you need to craft the right employee communication strategy to stay on top of your game. But how to get there? To help you embrace today’s comms world, we’ve gathered 10 crucial principles of modern communication you need to keep in mind while communicating… Read More

A unique platform, featuring the insight and connection you’ve come to expect from IABC

Less than three weeks from now, as you gather in the virtual theater for the 2020 Virtual IABC World Conference, you’ll hear keynotes from Abigail Posner, Max Luthy, Carmen Simon and Scott Amyx, on critical topics for today’s communication professional. You and your peers will attend dozens of online breakout session built around our conference tracks: Employee and Customer Engagement Communication Driving Business Creativity Technology and Design Career and Future Skills Marketing… Read More

Transition and redefinition: Navigating your career in a virtual world

The virtual IABC World Conference will give you the tools to navigate change. Here are a few sessions to look forward to. Transition to a virtual world How do I manage the “always on” nature of communications in a virtual environment? Where are the next innovations coming from? How do I manage and scale my workforce remotely? Here are a few sessions you should check out on these topics: Is podcasting your… Read More