B2B Marketing on Facebook: Why You DON’T Need a Strategy
In this video from Mighty Media Group, World Conference speaker Stephenie Rodriguez shares why B2B marketers shouldn’t be focused on creating a Facebook strategy. Instead, she tells us, it’s important to have the bigger picture in mind and create a channel or content strategy. Watch to find out why.
Learn how social media, alongside other disruptive technology–from the iWatch to digital publishing–will impact communication in Rodriguez’s session.