Rethinking our ideas of structure, power and planning: An interview with Aaron Dignan
CW Executive Editor Natasha Nicholson recently spoke with Aaron Dignan, founding partner of the New York-based digital strategy firm Undercurrent, about the structure and values organizations need to embrace in order to be successful today.
Author of the book Game Frame: Using Games as a Strategy for Success, Dignan translates disruptive innovations at the fringe of the digital space into meaningful lessons for the mainstream.
Learn more during his keynote session at the 2015 IABC World Conference.
Watch the interview here.
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