Session Details

Is Gen Z rewriting the rules of workplace communication? How can communication leaders effectively engage with this new generation that accounts for nearly a third of the workforce? What on earth is “rizz”?

In “Gen Z Uncensored,” you’ll get the information and tools you need you to bridge generational divides, fine-tune your messaging, and create meaningful connections with this digitally savvy and socially conscious generation. Walk away with a deeper understanding of Gen Z and the confidence you need to lead conversations that engage them authentically and effectively. We’ll explore the values and motivations that drive Gen Z, including their perspectives on technology, social issues, and work-life balance. This session is essential for creating a dynamic and inclusive environment where every generation, especially Gen Z, feels valued and motivated to contribute to the success of the business.

• Understand Gen Z’s unique workplace expectations and communication preferences -- backed by the latest research.
• Develop practical strategies to craft messaging and approaches that resonate with their digital-first and purpose-driven mindset.
• Gain actionable tools to foster authentic connections and effectively bridge generational divides in the workplace.