It's About Time

Schedule of Events

Below is the schedule at a glance for the World Conference 2021, taking place 28-30 June. As an international association, please note that the times listed include:

The schedule is subject to change.

Schedule of Events

It's About Time to Think Like a Marketer

16 April 2021

Time is running out .... change your communication ways before it is too late. Do you recognize these subject lines from marketing emails? Do your internal communications have similar clickbait messages to break through the noise and help employees pay attention to your content? The way employees want to receive information today has been shaped by their experiences as consumers. As internal communicators, we need to update our communications to resemble their consumer experience. Communication needs to happen in an easy to access, targeted, personalize, and relevant way. This session will help you start thinking like a marketer and adjust your internal communications strategy to be more effective. It's a consumer's world and it's TIME your employee messages reflect this.

Upon completion, participants will be able to: